Play’n GO Expands into African Market with Betika Partnership

This collaboration will enable Play’n GO to integrate its extensive portfolio of premium casino games, such as Book of Dead, Rise of Olympus, and Gemix, directly into Betika’s platform. These games will be available for Betika players in Kenya, Ghana, Tanzania, the Democratic Republic of Congo, Zambia, and Uganda.

“This move highlights Play’n GO’s commitment to bringing world-class entertainment to new markets in what is a first for the world-famous supplier and underscores Betika’s dedication to offering diverse and high-quality gaming options,” the company said.

Play’n GO is already live in over 30 jurisdictions around the globe, offering more than 350 world-class game titles. This partnership with Betika serves as a crucial entry point into several new African markets, a strategic expansion that could have a lasting impact on the gaming landscape across the continent.

Magnus Olsson, Chief Commercial Officer at Play’n GO, shared his excitement regarding the partnership: “We’re very excited to announce this partnership with Betika, which gives us entry into several new markets for Play’n GO. Betika is one of the leading operators across the entire African continent, and joining forces with an operator of their experience and gravitas is a wonderful opportunity for our business. Betika shares our goal of a regulated, sustainable industry, and this announcement marks the beginning of what we believe will be a highly successful partnership.”

Betika’s Growing Presence in Africa

Betika has earned a reputation for its strong commitment to delivering an outstanding user experience and a wide variety of betting options for its customers. The partnership with Play’n GO will further enhance Betika’s platform by incorporating world-class games that are known for their entertainment value.

Peter Stagles, Head of Gaming at Betika, emphasized the importance of this collaboration: “Partnering with Play’n GO is a significant step forward for Betika. Play’n GO’s impressive lineup of games is the perfect complement to our platform, and we are confident that this collaboration will set new standards in the African gaming industry. We look forward to working together to deliver exceptional entertainment to our players.”