MSport Becomes Official African Betting Partner of Chelsea FC

MSport Partners with Chelsea FC

Known for its cutting-edge technology, exceptional user experience, and commitment to innovation, MSport has rapidly become the go-to destination for online gaming enthusiasts in key markets such as Nigeria and Ghana. This exclusive partnership marks a pivotal moment for both MSport and Chelsea FC, focusing on creating exceptional fan engagement opportunities across the African continent.

The partnership aligns with MSport’s ambitious plans for expansion throughout Africa, where the company already holds a strong presence. Chelsea FC, a club with deep historical connections to Africa, particularly through its legacy of African players, presents a natural synergy. Together, MSport and Chelsea FC aim to provide an enriched and immersive experience for fans, blending the best of sports entertainment with state-of-the-art betting technology.

Casper Stylsvig, Chelsea Football Club’s Chief Revenue Officer, expressed the club’s excitement: “We’re delighted to partner with MSport in their commitment to delivering exceptional experiences and driving innovation. Africa continues to be an important region to the Club, underpinned by our large following of committed and passionate fans. This partnership underscores our shared ambition to expand our legacy in the African region and provide fans with an engaging and immersive experience.”

Strengthening Fan Engagement in Africa

Leveraging Chelsea’s strong ties to Africa, the partnership will explore innovative ways to connect with the club’s vast African fan base. Through MSport’s advanced betting platform, fans will gain unique opportunities for engagement, bringing them closer to the action on and off the field. This collaboration not only promises to enhance the matchday experience but also deepens Chelsea’s connection to African football culture.

Adrian Cheka, MSport’s Sportsbook Director, shared his enthusiasm: “We are thrilled to announce this new partnership with Chelsea FC. This collaboration goes beyond just business; it’s about celebrating and strengthening the natural bond between two winning entities. Chelsea FC has a rich history with African players and fans, and together, we aim to push boundaries and set new standards of excellence in the African market.”