Kenya Raises Alarm Over Online Gambling Addiction Among Youth
The Ministry of Health of Kenya has issued a strong warning about the growing public health threat posed by online gambling addiction. According to a press statement released on April 21, 2025, the problem is particularly acute among young people, driven by the increasing popularity of digital gambling platforms such as Aviator.
A Digital Trap with Real-Life Consequences
What may seem like harmless entertainment is proving to be deeply destructive. Reports indicate that many young Kenyans are falling into patterns of compulsive gambling, which often leads to financial hardship, declining mental health, and, in extreme cases, suicide. The Ministry describes these games as psychological traps that mirror substance addiction in their impact.
Adding to the gravity of the issue, Kenya is also facing a broader crisis of substance abuse. Around 4.7 million people – roughly 17% of the population aged 15 to 65 – are struggling with addiction. The convergence of digital gambling and substance use paints a stark picture of the nation’s mental health landscape.
Government Responds with Multi-Pronged Action Plan
In response, the Ministry of Health has created a Rapid Response Team to address the crisis with a multi-sectoral approach. Key measures include:
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A national helpline for individuals suffering from gambling addiction.
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Deployment of counselors to schools and universities to offer psychosocial support.
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Targeted public awareness campaigns to educate citizens on the risks of online gambling.
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A multi-agency study to assess the full scope of the addiction crisis and inform national policy.
Under new reforms to the Social Health Authority (SHA), rehabilitation and addiction treatment – including for gambling – are now covered under public healthcare packages. This includes access to certified rehabilitation centers and mental health services.
Mental Health Awareness Month
As part of its campaign, the Ministry will dedicate the week of May 12–18, 2025, to focused activities addressing gambling addiction under the theme “Community”. Events will take place across counties to raise awareness and promote mental wellness.
The Ministry urges parents, caregivers, and guardians to take an active role in protecting youth. Key recommendations include monitoring mobile app use, encouraging open conversations about gambling, recognizing early warning signs of addiction, and promoting healthier alternatives such as sports and the arts.
To combat this growing threat, the Ministry is calling on media outlets to support responsible coverage, schools to integrate gambling awareness into education, and religious organizations to offer guidance and community support. Technology firms are also being urged to improve user protections, while gambling operators must strictly adhere to ethical and legal standards.
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