Innovative Virtual Gaming Solution: Kiron Interactive Partners with Betika

07.03.2024

In a groundbreaking move, Kiron Interactive, a frontrunner in virtual sports and numbers games, has unveiled its latest innovation, Kiron.Lite.

This data-efficient platform has been launched in collaboration with the online gaming titan, Betika, based in Kenya, and has already shown remarkable success in its initial phase.

Kiron.Lite: Tailored for Africa’s Market

Kiron.Lite stands out as a bespoke, low-bandwidth solution, meticulously designed to cater to the unique needs of the African market. Launched in the first quarter, the platform’s introduction to Betika’s offerings led to a significant uptick in turnover from virtual products within just the first month. This success is attributed to Kiron.Lite’s ability to minimize mobile data consumption while maintaining the thrill of in-play betting by presenting games in a format that eschews bandwidth-heavy visuals without compromising on excitement.

Seamless Integration and 24/7 Betting Experience

The integration of Kiron.Lite into Kiron’s Omnichannel RGS, BetMan, along with its intuitive connection to the customer Wallet API, underscores the platform’s user-friendliness. Betika’s clientele now enjoys uninterrupted access to Kiron’s highly sought-after Virtual Sports games. These games replicate the full betting experience, allowing users to place multiple bets across various sports fixtures round the clock, mirroring the betting markets of live events. The platform’s design ensures users can indulge in the exhilaration of in-play betting every two minutes, thanks to a staggered event schedule, thereby mimicking the dynamic nature of real sports betting.

Customization at Its Core

Kiron.Lite is distinguished by its high degree of customizability, enabling operators to tailor content, themes, odds, and event frequencies to align with local preferences across different markets. This level of personalization is indicative of Kiron’s commitment to providing a bespoke betting experience that resonates with diverse audiences.

Strategic Partnership with Betika

The collaboration with Betika, a renowned sports betting and gaming brand in Nairobi with a presence across multiple African nations, marks a pivotal expansion of Kiron’s reach within the Kenyan market. This partnership is set to revolutionize the mobile betting experience for Kenyan players, offering them a more accessible and data-efficient way to enjoy their favorite sports betting activities.

Steven Spartinos, Co-CEO of Kiron, expressed his enthusiasm about the launch: “We’re proud to have developed a delivery system that is specifically designed to counter the challenges faced by operations in some areas of Africa. We’re also delighted to be working alongside Betika, which now enjoys a significant advantage in a competitive marketplace in ensuring its players can get their hands on the right content without having to worry about data consumption.”

Peter Stagles, Head of Gaming at Betika, also shared his thoughts on the partnership: “This partnership represents great value to us, providing our customers with the Kiron products that they love in the most efficient manner possible. We pride ourselves on rewarding our gaming enthusiasts in Kenya and beyond and Kiron.Lite allows us to do that flexibly and capably. We’re excited to see its impact on our players’ betting experience with us.”

Our Comment on the Article

The strategic alliance between Kiron Interactive and Betika through the Kiron.Lite platform is a testament to the innovative spirit driving the virtual sports betting industry. This collaboration not only sets a new standard for data-efficient betting solutions but also highlights the importance of understanding and adapting to the specific needs of diverse markets. Kiron.Lite’s immediate success with Betika in Kenya underscores the potential for such tailored solutions to make a significant impact, ensuring that the future of online betting is not only exciting and accessible but also considerate of the end-user’s data consumption needs.