Bet9ja and Sportsdotcom Join Forces for ‘Let’s Do It Again’ Super Eagles Campaign at AFCON 2023

12.01.2024

In a landmark initiative to celebrate the Africa Cup of Nations (AFCON) 2023, Bet9ja has partnered with Sportsdotcom for the “Let’s Do It Again” campaign, rallying support for Nigeria’s Super Eagles.

This campaign transcends the boundaries of a mere promotional activity; it’s a vibrant call to unite in the spirit of football, echoing the intense passion and sportsmanship that the African continent is known for.

Reviving the Spirit of African Football

AFCON, renowned for its legacy of thrilling football encounters, stands as a testament to African resilience and pride. The “Let’s Do It Again” campaign is an invitation to relive the electrifying moments and the deep camaraderie that epitomize this grand tournament.

Hon. Kunle Soname, Chairman of Bet9ja, articulates the excitement of this collaboration, emphasizing the transformative potential of major sports events on national morale. Bet9ja’s vision aligns with fostering unity and reinvigorating Nigerian pride in their national team.

Bet9ja’s Commitment to Uniting Fans

Mr. Ayo Ojuroye, Managing Director of Bet9ja, reinforces the company’s dedication to the unifying force of football. “Our collaboration with Sportsdotcom signifies our continued commitment to bringing Nigerians together, reinforcing faith in our national team, and enhancing community spirit,” he states.

Toyosi Oyetunji, Senior Partner at Sportsdotcom, acknowledges the synergy between Bet9ja and Sportsdotcom, aiming to elevate Nigerian football to new heights and create lasting memories for fans at AFCON 2023.

Beyond the Game: Community Engagement and Responsible Gaming

Bet9ja’s initiative extends beyond the football field, aiming to amplify football passion, promote community involvement, and foster the sport’s development in Nigeria. The partnership also upholds the principles of responsible gaming, ensuring a healthy and exciting environment for fans.

Bet9ja leverages social media to create a virtual stadium experience, encouraging fans to share their AFCON memories and support. The company invites the community to engage through local events and grassroots football initiatives, celebrating Africa’s rich football heritage.

Our Comment on the Article

The partnership between Bet9ja and Sportsdotcom for the “Let’s Do It Again” campaign is a groundbreaking initiative that not only supports the Super Eagles but also embodies the spirit of unity and excellence in African football.

It demonstrates how sports can be a powerful catalyst for positive change, bringing communities together and fostering a sense of belonging. As AFCON 2023 approaches, this campaign is set to ignite the passion of football fans across Nigeria and beyond, showcasing the vibrant culture of African football and its unifying power.